In a Louisiana election, the people who cared the most and decided to vote got to decide an issue in a town with 6,200 voters. 344 voters voted and a new hotel tax was approved in Youngsville, LA. That’s how it works. If you don’t show up, you don’t have a voice. If they choose not to decide, they still have made a choice. (due credit to N. Peart.)
The answer to this circumstance is not to devise ways to make the uninterested interested. The decision not to participate in the election is a decision none the less. Some people deliberately don’t want to participate in elections, don’t want to integrate into the political fray. That’s their choice. And in Youngsville, it means a new tax.